Win back lapsed clients automatically

Win-back nudges

Most clients don’t leave — they drift. The six-week haircut client hits week nine, life stays busy, and nobody notices the gap until the revenue’s gone. Scheduley notices for you: when a client passes your lapse window with nothing on the books, they get one friendly text from your business number.

Turn it on

Go to Settings → Notifications and enable “Invite lapsed clients back with a text”. Pick the window that matches your business’s rhythm — 6 weeks suits most salons and barbershops; go longer for services people book quarterly or seasonally.

What the client gets

The nudge references their actual last service, includes your booking link, and lands from the same number your confirmations come from — so it reads as your shop remembering them, not marketing. If they reply instead of tapping the link, your AI Front Desk books them right there in the thread.

Never spammy, by design

• One text per lapse. A client is nudged once when they pass the window — not weekly, not monthly. If they come back and lapse again later, they can be nudged again.
• Only truly lapsed clients. Anyone with an upcoming appointment is skipped, no matter how long since their last visit.
• Blocked clients are never texted. See your client list for how blocking works.

Want copy-paste templates and the strategy behind the timing? Read our win-back templates guide.